CP Indonesia develops its three business lines
This year, Charoen Pokphand Indonesia (CP Indonesia) has targeted to produce as much as 3.5 million tonnes of poultry feed. If this target is reached, its poultry feed production will have risen by 40% over last years 2.5 million tonnes.
According to CP Indonesia director Ong Mei San, the positive national economic growth rate helped to boost demand for poultry feed and poultry products.
CP Indonesia’s current average production of day old chicks is on the order of 11 million chicks per week. Related to this, San said that this year CP Indonesia will also increase the production of day old chicks by 20%: ‘We will build 20 to 30 breeding farms in several locations such as Sumatera, Kalimantan, Sulawesi and Papua.’
San added that in the third quarter of 2012, CP Indonesia will build chicken processing plants in Bandung and Medan. Total investment for one plant is about US$20 million.
To develop its feed, day old chick and processing business, CP Indonesia has allocated funds amounting to IDR 1.4 trillion (US$151.1 million). Current market share of these three business lines is poultry feed by 40%, day old chick by 35% and chicken processing products by 70%.
Source: Arief Fachrudin
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