UK Chicken sales not affected by Jamie Oliver's criticism
Chicken sales were predicted to drop, following the
campaign led on by celebrity chefs. However, this week saw an increase in sales
despite the criticism on the treatment of birds.
Supermarkets were in fear of a drop in the sales,
which is worth Â£3.5 billion a year, however a negative impact has not been
"This week, daily national sales of standard whole birds are
running approximately 7% above the November 2007 daily average," according to a
Chefs Jamie Oliver and Hugh Fearnley-Whittingstall
have highlighted the differences between standard and free range
Leading supermarket chains Sainsbury's, Morrisons and Asda have
reported a minor increase in all chicken sales.For the latest news via email, click
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