Greenpeace volunteers have displayed a 300 square metre banner in a
deforested area of the Amazon rainforest with the words 'KFC - Amazon Criminal',
in advance of Kentucky Fried Chicken's (KFC) Annual General Meeting in Kentucky
Activists in two inflatable boats also protested against US commodities giant
Cargill, which supplies KFC with animal feed in Europe. The activists believe
that KFC is fuelling the destruction of the Amazon by selling cheap chicken fed
on soy grown on deforested land.
Greenpeace claims that recent
investigations have traced the chain of rainforest destruction directly from the
heart of the Amazon to KFC's European restaurants, which sell bucket-loads of
cheap soy-fed chicken to millions of people every day.
2003, nearly 70,000 square kilometres of Amazon rainforest has been destroyed,
equivalent to an area of rainforest the size of six football pitches every
minute. Greenpeace says that soy, which is mainly grown to feed animals, is a
leading cause of this destruction.
KFC is part of Yum! Brands, the
world's largest restaurant chain which includes Pizza Hut, Taco Bell, A&W
and other fast food companies. Yum! Brands says that its soy is grown in other
parts of Brazil.
Greenpeace is calling on KFC and Cargill to ensure
that their animal feed does not contribute to the destruction of the Amazon and
that none of their soy products are genetically