Overview: How H5N1 has effected world poultry trade
Bird flu is a worldwide concern.
Institutions, organisations, researchers and governmental bodies are spending
much money, time and effort to predict, control and kill the disease.
In 2003, outbreaks of the highly pathogenic avian
(HPAI) H5N1 virus had a massive impact on the global poultry
industry. This impact was very negative and put the industry under much
pressure. Initially after the reported flu had surfaced, import demand for both
uncooked and cooked poultry declined substantially. This was due to consumers'
fears of contracting avian influenza
by eating poultry meat.
Consequently, this adversely affected poultry consumption in many countries
around the world, leading to lower domestic prices, decreased production, and
lower poultry-meat exports.
These reductions, however, proved to be short-lived. In a relatively short
space of time as prices, consumption, production, and exports returned to
pre-outbreak levels. Consumers gained confidence and learnt that poultry was
safe if properly handled and cooked. In turn, world demand for cooked poultry
increased. The cooked-poultry share of total cooked and uncooked global exports
nearly doubled from 2004 to 2006.
In 2006, the world poultry industry was once again under pressure due to
HPAI H5N1 outbreaks, but this time concentrated in Europe. By the end of the
year, however, world poultry-meat output had reached a new high, although, for
some European countries, it was slightly below the 2005 level.
To keep up-to-date with bird flu outbreaks, reports and news, visit World
Poultry's Avian Influenza Update
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