Brazilian Perdigao acquires Dutch Plusfood
Brazilian poultry processor Perdigao is taking over
Dutch Plusfood group. With this takeover Perdigao will be the first food
processor from Brazil that gets a foothold on European
Plusfood, known in Europe for its Friki brand, is owned by Cebeco, also
owner of poultry processor Plukon royale. The brand names Friki and Fribo
(hamburgers made in Wrexham, UK) will also go to Brazilian ownership.
Annual turnover of Plusfood is €70 million obtained through sales of
chicken products in the Netherlands, Italy, Spain, Germany and France. Perdigao
is said to pay €30 million for the takeover.
Plusfood employs around 370 people, which, according to Perdigao, are
to keep their jobs. Plusfood has three processing units, the largest situated in
Oosterwolde, the Netherlands, a hamburger unit in Wrexham, UK and a third unit
is situated in Constanza, Romania. These three units annually produce around
20,000 tonnes of meat products, mainly poultry.
Perdigao has an European office in Den Bosch, the Netherlands, and
distributes monthly around 17,000 tonnes of meat (products) into Europe.
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