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News 258 views update:Jul 20, 2007

Wendy's steps up poultry welfare rules

Fast food chain, Wendy's International Inc. has recently stepped up its animal welfare guidelines for its preferred venders of pork and chicken.

By strengthening its animal welfare guidelines, Wendy's aims to demonstrate its "long-term commitment to the principles of humane animal treatment".
The company plans to give purchasing preference to poultry farms that use controlled atmosphere stunning (CAS) systems. In processing plants using CAS, poultry receive a mixture of gasses that renders them unconscious prior to processing.
And, according to Wendy's, if vendors don't follow its guidelines they will be eliminated as preferred suppliers.
"We believe these actions will lead our suppliers and others in the pork and chicken industry to continue to identify improved methods of handling animals prior to processing," said Tad Wampfler, Wendy's senior vice president of supply chain management.
 
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Editor WorldPoultry

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