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VIV Europe, held in April 1920 to 1922, opened doors ITS in Utrecht on Tuesday. About 500 exhibitors from at least 36 Different Countries Reservation Fee had a space - and this Looked PROMISING.
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This text however, Could Be seen on a number of empty booths Throughout the Jaarbeurs complex. Many exhibitors from overseas Could Not Make It to Utrecht, or had not yet bone-able to reach the Netherlands due to a volcano eruption or the Eyjafjallajokull, Iceland, effectively closing down for European airspace must or last week.
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Chinese booths for instance, in separate or consistently remained empty this first day, about 120 companies Could not make it in time to Utrecht - and hallways Were not as buzzing as May Have Been Expected.
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Nevertheless, Gerard Leeuwenburgh, director at VNU Exhibitions International Exhibition, kicked off the opening session Hoping the show's visitor numbers Will catch up as the week progresses - an Expectation That Turned Out to be correct.
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Ton Otten, managing director for VNU Exhibitions Europe, then mounted the platform explanatory about the days' program
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This year's award winners Personality, flanked by Ruwan Berculo (VNU Exhibitions, left) and Nigel Horrox (Positive Action Publications, right). Henry Kuhl is this year's European Poultry Personality of 2010, Marleen Moerjan was chosen to be this year's European Poultry Breeding Personality of 2010, and Dutch pig producer Erik Thijssen was named to Be European Pig Personality of 2010.
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Next, Prof.. Dr. Bas ir Huirne, Wageningen University and Research Centre, the Netherlands, briefly Introduced the theme of sustainability in live stock production, outlining the challenges facing Future Generation When It Comes down to feeding the earth. Key areas of attention, He Said, are climate change and the use or fresh water.
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On behalf of international Rabobank, Dirk Jan Kennes summarised the bank's view on international agriculture Until 2030. In the bank's view, the share of global production Poultry willing to Grow Continuously, pork Will Consolidate and "stomach shares' for beef Will shrink. Hey Mentioned Brazil Becoming more important as a feed supplier for China's Livestock Industry.
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Gerda Verburg, Dutch Minister for Agriculture, Nature and Food Quality, mounted the stage and spoke about re-writing or research endorsement sustainability - and Successes Mentioned recently, like the introduction of more animal welfare friendly housing Various concepts of the Netherlands.
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Having put Introduced to VIV Asia in 2009, the Eggs! pavilion was Introduced to VIV Europe as well.
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Dutch animal nutrition company Provimi ITS Launched new one one day earlier brand strategy and curious visitors learn more about the company's new corporate identity Could.
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Austrian feed additives company Biomin Introduced Biomin PEP MGE, a phytogenic Feed Additive Which includes heat-sensitive compounds to Enhance phytogenic essential oil encapsulation. This way, the company says, ingredient bioavailability and efficacy are enhanced.
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French animal nutrition company Invivo NSA Which emerged after a takeover by or Evialis InVivo, Introduced three new products to ITS range. In a special press conference, the company Introduced Evimix, a premix fire; Paralice - Against a red product in Poultry lice, and Philippe Mazerolles, technical marketing manager about Youpig Explained - a new range of pre-starter feed.
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Italian ventilation company Termotecnica Pericoli introduced its new EOS53 exhaust fan of 53 inch (1.35 m), taking care of a higher air flow and lower energy use, to be used in pig and poultry houses.
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Apart from all serious business, VIV Europe offered a lot of diversion for all visitors as well – although a poultry suit can be quite itchy sometimes.
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Music always Does the trick, meat processing machinery manufacturer Stork Marel must have thought. The company Invited three violin players to attract many visitors to ITS booth.
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Those looking for but for all there is to know on Pig and Poultry feed production, what better place to go to booth Than 10A011 - here Reed Business Presents ITS titles or Pig Progress, World Poultry, Feed and AllAbout Vetsweb. Welcome to come and have a look!
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Animal health and nutrition company Alltech ITS celeb rated 30th year anniversary at VIV Europe and is looking forward to the FEI Equestrian Games, to be held later this year in Kentucky, USA. The company is sponsoring the event's name.
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German pig and poultry equipment manufacturer Big Dutchman is traditionally present in Utrecht with a booth uniting various aisles. At VIV Europe, the company focuses on poultry innovations – later this year, at EuroTier in Hanover, Germany, the company will present pig innovations.
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One of the innovations at the Big Dutchman booth was equipment for converting poultry manure into energy after having it pelletised first. The company’s system may also find its way into pig production in the future.