News 913 views update:Mar 9, 2016

AB Vista appoints Avipharm as South African distributor

AB Vista has announced a new distribution partnership with Avipharm, a poultry and pig specialist company based in South Africa, with offices in KwaZulu-Natal, Gauteng and the Eastern Cape.

The new alliance forms part of AB Vista's aim to become the number one supplier of feed enzymes to the South African feed industry – which produces 11 million tonnes of compound feed each year.

Michael Noonan, AB Vista's Business Manager for EMEA region, says: "Avipharm is a well-established distribution company and we're proud to be working with a partner that shares our commitment to excellent customer service and reliable supply.

"Thanks to this partnership, AB Vista customers will benefit from Avipharm's distribution network across South Africa, and have ease of access to our range of feed ingredients.

"The distribution appointment follows the success of AB Vista's new phytase enzyme, Quantum Blue, among South African feed producers," Noonan adds.

"AB Vista's approach – including Quantum Blue superdosing – fits in well with the generally high level of technical knowledge, understanding and acceptance of new concepts within the South African industry."

World Poultry

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